Tuesday, December 24, 2019

Policy Brief Mental Health And Young People Essay

Policy Brief: Mental Health and Young People The recommendations of the Bramford Review (2006) became the much needed drive in policy change in Northern Ireland on how we view and treat mental health. Although it did not free mental health from stigma it did however bring about the recognition that mental health should be an inherent part of our policy. Despite this Northern Ireland still has the highest mental health figures in the UK, Fundamental Facts (2016) published by the Mental Health Organisation reported that Northern Ireland has a 25% higher overall prevalence of mental health problems than England. An area of concern is the rise of mental health issues amongst the younger generation, a survey carried out by the Northern Ireland Young Life and Times survey on the mental and emotional health of 16-year olds in Northern Ireland found that 29% of its respondents had serious personal emotional or mental health problems (Schubotz 2010). Literature Review Northern Ireland experienced 30 years of a prolonged sectarian conflict, a conflict that greatly impacted the mental health and wellbeing of its population. Scholars such as Mc Lafferty et al. (2016) state that conflicted related experience’s and the legacy of the Troubles is the reason why Northern Ireland has one of the highest levels of post-traumatic stress in the world and why mental health in Northern Ireland is such a prevalent issue. When you look at other conflict zones globally, reported rates of mentalShow MoreRelatedOutline : Racism And Children s Health1130 Words   |  5 PagesCurriculum Outline: Racism and children’s health Concept or Focus The purpose of this outline is to consider justice in health care and the health problems of children related to racism. Participants will explore biblical ways to create a healthy community by understanding racism and children s health issues. Timeframe This lesson is designed for a single session, hour-long adult Sunday school class. Goal The goal of this lesson plan is to 1. Enable participants to understand the adverse effectsRead MoreCommunity Mental Health Movement Of The United States1210 Words   |  5 PagesCommunity Mental Health Movement For many years, people who suffered with mental illness were more often than not institutionalized and severely mistreated. The history of the Mental Health movement begins in 1909. The history of advocacy began with Clifford W. Beers. Beers, himself an ex-psychiatric patient who, after his release, crusaded to bring mental health and mental illness to the attention of his fellow citizens (Pols). In 1908, Beers published his autobiography, A Mind That Found ItselfRead MoreHealth Care Case Study897 Words   |  4 PagesAll new health insurance plans are required to cover recommended preventive services and immunization without cost sharing. The preventive services fall into four categories. 1. Services with certainty of providing substantial or moderate net health benefit (grade of A or B) this is determined by U.S. Preventive Services Task Force (USPSTF) items or 2. Immunizations recommended by the Centers for Disease Control and Preventions Advisory Committee on Immunization Practices (ACIP) 3. Evidence-informedRead MoreCurrently In Healthcare, There Are Many Large And Impactful1521 Words   |  7 Pages Currently in healthcare, there are many large and impactful demographic groups under the microscope. These groups have the potential to shift and shape the way health and healthcare are practiced based on the way the groups engage in their health. Health professionals are very interested in how patients young and old, rich and poor, educated and uneducated, insured and uninsured are interacting and engaging. By researching and observing how these traits affect an individual or group’s care, providersRead MoreNew Zealand Case Study1091 Words   |  5 PagesAS 91463 Evaluate health practices currently used in New Zealand The World Health Organization defines mental health as: â€Å"A state of well-being in which every individual realizes his or her own potential, can cope with the normal stresses of life, can work productively and fruitfully, and is able to make a contribution to her or his community.† By being able to realise own potential, this encourages a healthy mental state. By being able to cope with normal stresses of life, this indicates that theRead MoreThe Importance Of Safeguarding For Nursing Practice1018 Words   |  5 PagesPrior to the course I had basic understanding of safeguarding. As a support worker delivering care to the vulnerable, With brief and little knowledge on legislation; prevention, policy and procedures; personal ethics also dictated to me as a reasonable caregiver the need to care for vulnerable adults assigned to me and keep them safe from harm. I recollect few occasion I had witnessed poor safeguarding display where I thought something wasn’t quite right but I wasn’t sure or confident enough toRead MoreFamily Counseling Services Of Northern Utah1054 Words   |  5 Pagesour 50 year anniversary serving Northern Utah communities and its mental health needs. Description of Project: According to a 2015 report by The University of Utah Health Care, mental health disorders account for several of the top causes of disability, which include: major depression (also called clinical depression), manic depression (also called bipolar disorder), schizophrenia, and obsessive-compulsive disorder. Mental health disorders can happen to anyone, many times without the proper counselingRead MoreIn The Last 100 Years There Were Major Challenges In The1688 Words   |  7 Pagesfield of mental health in regards to a lack of international consensus on diagnostic categories for mental disorders between the most used manuals the (ICD) international classification of diseases and (DSM) diagnostic and statistical manual of mental disorders which are still elusive until now and still struggle to fulfil its purpose (Hickie, Scott McGorry, 2013) as both of them depends on observation of mainly middle-aged people with persistent mental disorders although most mental illnessesRead M oreMy Goal As A Licensed Counselor961 Words   |  4 Pagesrelatively young profession when compared to other mental health professions. In my brief personal and professional experience with the field, I have come to define counseling as a process of engagement between two people, both of whom are bound to change through a collaborative process that involves both the therapist and the client in co-constructing solutions to concerns. Mental and emotional health can have interpersonal, and social impacts; I want to provide evidenced-based mental, emotionalRead MoreComparison Of Romantic Relationships735 Words   |  3 PagesCaron, A., Lafontaine, M., Bureau, J., Levesque, C., Johnson, S. M. (2012). Comparisons of close relationships: An evaluation of relationship quality and patterns of attachment to parents, friends, and romantic partners in young adults. Canadian Journal Of Behavioural Science / Revue Canadienne Des Sciences Du Comportement, 44(4), 245-256. doi:10.1037/a0028013 The article explains how the study was being investigate with parents participating relationship quality and attachment patterns in relationships

Monday, December 16, 2019

Modernism vs. the era of realism in art history Free Essays

Modernism in art history is used to refer to art forms that according to Witcombe (2000) date back roughly from 1860 to 1970, starting with the paintings of Édouard Manet in the 1860s. The issue of historical dating or definition of art forms in art history is a debated one, but this paper will not undertake debates relating to the dating of different epochs in art history. Going by Witcombe’s definition, it could be said that different categorizations or ‘sub-eras’ under modernism can be made – e. We will write a custom essay sample on Modernism vs. the era of realism in art history or any similar topic only for you Order Now g. Postimpressionism, Symbolism, Fauvism and Expressionism, Constructivism, and Surrealism. (Chipp 1968) Modernism as a general concept symbolises the age of enlightenment that began in Europe from the seventeenth through to the eighteenth centuries and witnessed the ascendancy of science and reason and the rejection of absolute beliefs passed down from theology and classical writers. The break with the ‘ancients’ and the focus on the ‘modern’ man as the center of intellectual activity and knowledge thus typified the modernist era. The use of science and reason was seen as presenting humans with the ability to solve the problems that face human society. In the area of art as well, the era of modernism also signalled the break with the classical depiction of beauty that idealised beauty in an unattainable form. In this sense, Realism can be said to be part of the modernist definition in art history. (Witcombe, 2000) New forms of ‘beauty’ that were not idealistic were explored through paintings and other art forms like sculpture and architecture. The term Realism or the Realist School refers to the nineteenth century art movement that departed from the art forms of the Neoclassicalists and the Romantics.   The painting of artists like Gustave Courbet, Honorà © Daumier, John Singleton Copley, Thomas Eakins, and Ignace Henri Theodore Fantin-Latour, typified the Realist era in art history. The paintings of the Realists depicted everyday characters and situations instead of the idealist and theatrical presentations in the paintings of the Neoclassicalists and the Romantics. Realism thus sought to present paintings that are as original as the subject matter being painted. Gustave Courbet for instance saw his paintings as the pursuit of truth and as such presented nature in sometimes unsettling truths that ruffled the sensibilities of the society. In his L’Origine du monde (origin of the world) painted in 1866 for instance, Courbet depicted in graphic detail, a nude woman and her genitalia, in a very natural and realistic manner without any embellishments of an idealized beauty. The realist era could in a sense can also be said to be an interface between modernism and the neoclassical era. The pursuit and depiction of truth in its honest and sometimes ugly reality could be said to be the precursor of the modernist era in art history. The depiction of nature and natural everyday situations in paintings in the Realist era could thus be found in the paintings of the Postimpressionist painter Paul Cezanne.   Cezanne for instance stated in a letter in 1866 (October 19 1866) to his boyhood friend, Emile Zola, that: â€Å"†¦ all pictures painted inside, in the studio, will never be as good as the things done outside. When out-of-door scenes are represented, the contrasts between figures and the ground are astounding and the landscape is magnificent. I see some superb things and I shall have to make up my mind only to do things out-of-doors.† (cited by Chipp 1968, 16) Vincent van Gogh also commented about the realistic presentation of his painting – The Potato Eaters, 1885. He stated in a letter to his brother in 1885 that he wanted the Potato Eaters painting to â€Å"†¦ prove to be the real peasant picture. I know it is. But he who prefers to see peasants in their Sunday-best may do as he likes. I personally am convinced I get better results by painting them in their roughness than by giving them a conventional charm.† (cited by Chipp 1968, 31) It must be noted however that whereas Realism typified the art form of a particular ‘school of art’ notably in France and England (the Barbizon School and the Pre-Raphaelite Brotherhood), different ‘schools of art’ or epochs in art history can be categorized under modernism. As stated earlier Postimpressionist painters like Cezanne van Gogh explored a naturalist subject matter in their paintings. However, the Postimpressionists broke away from the impressionistic/naturalist ethos of Realism and explored a more emotional and colourful presentation of nature in their paintings. The Postimpressionist era with its emphasis on the vibrant use of colours and emotion thus paved the way for other modernist art forms like Symbolism, Cubism, and Fauvism to emerge. Symbolism for example started exploring the depiction of the artist’s personal feelings in paintings. (Chipp 1968, 48) The subject matter was thus not issues that were exterior to the artist and could only be found in nature. A subjective form of expressing the artists feelings even in the portrayal of exterior subject matter became the emphasis. This was done through ‘sensual’ presentations in the use of colors and form. Selz (in Chipp 1968, 124) thus argues that: â€Å"The Symbolist’s attitude of evoking sensations by means of forms and colors established the basis for the trend toward abstraction which is central to the art of the twentieth century†. References Herschel B. Chipp (with contributions by Peter Selz and Joshua C. Taylor) Theories of Modern Art: A Source Book by Artists and Critics. (Berkeley: University of California Press, 1968) Christopher L.C.E. Witcombe, ‘Modernism’ (2000) http://witcombe.sbc.edu/modernism/roots.html   (accessed on 18/03/08) ; How to cite Modernism vs. the era of realism in art history, Essay examples

Sunday, December 8, 2019

7 Ps of Marketing Essay Example For Students

7 Ps of Marketing Essay |7 P’s with respect to Domestic and International Market | |International Business | | | |Presented to: Prof. Muralidharan | | | |Presented by: Group no. | |MMS – II, LLIM | | | Team Members |S. N. |Name |Roll No. | |1. |Simran Kaur Chadha |18 | |2. Chetali Gupta |31 | |3. |Nitesh Kothari |48 | |4. |Prerna Majumdar |52 | |5. |Ridhi Sachdeva |82 | Que: Discuss 7 P’s with respect to Domestic and International Market. Ans: 7 P’s of Marketing; The marketing mix is the combination of marketing activities that an organization engages in so as to best meet the needs of its targeted market. Traditionally the marketing mix consisted of just 4 Ps. They are as follows: †¢ Product It must provide value to a customer but does not have to be tangible at the same time. Basically, it involves introducing new products or improvising the existing products. †¢ Price Pricing must be competitive and must entail profit. The pricing strategy can comprise discounts, offers and the like. †¢ Place It refers to the place where the customers can buy the product and how the product reaches out to that place. This is done through different channels, like Internet, wholesalers and retailers. †¢ Promotion It includes the various ways of communicating to the customers of what the company has to offer. It is about communicating about the benefits of using a particular product or service rather than just talking about its features. Getting the mix of these elements right enables the organisation to meet its marketing objectives and to satisfy the requirements of customers. In addition to the traditional four Ps it is now customary to add some more Ps to the mix to give us Seven Ps. The additional Ps have been added because today marketing is far more customer oriented than ever before, and because the service sector of the economy has come to dominate economic activity in this country. The additional Ps are: †¢ People People refer to the customers, employees, management and everybody else involved in it. It is essential for everyone to realize that the reputation of the brand that you are involved with is in the peoples hands. †¢ Process It refers to the methods and process of providing a service and is hence essential to have a thorough knowledge on whether the services are helpful to the customers, if they are provided in time, if the customers are informed in hand about the services and many such things. †¢ Physical (evidence) It refers to the experience of using a product or service. When a service goes out to the customer, it is essential that you help him see what he is buying or not. For example- brochures, pamphlets etc serve this purpose. International Marketing v/s Domestic Marketing: International marketing (IM) or global marketing refers to marketing carried out by companies overseas or across national borderlines. This strategy uses an extension of the techniques used in the home country of a firm. It refers to the firm-level marketing practices across the border including market identification and targeting, entry mode selection, marketing mix, and strategic decisions to compete in international markets. According to the American Marketing Association (AMA) international marketing is the multinational process of planning and executing the conception, pricing, promotion and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives†. International Marketing is the performance of business activities that direct the flow of a companys goods and services to consumers or users in more than one nation for a profit. Mode of engagement in foreign markets After the decision to invest has been made, the exact mode of operation has to be determined. The risks concerning operating in foreign markets is often dependent on the level of control a firm has, coupled with the level of capital expenditure outlayed. The principal modes of engagement are listed below: †¢ Exporting (which is further divided into direct and indirect exporting) †¢ Joint ventures †¢ Direct investment (split into assembly and manufacturing) Exporting Direct exporting involves a firm shipping goods directly to a foreign market. A firm employing indirect exporting would utilise a channel/intermediary, who in turn would disseminate the product in the foreign market. From a companys standpoint, exporting consists of the least risk. This is so since no capital expenditure, or outlay of company finances on new non-current assets, has necessarily taken place. Thus, the likelihood of sunk costs, or general barriers to exit, is slim. Conversely, a company may possess less control when exporting into a foreign market, due to not control the supply of the good within the foreign market. Joint ventures A joint venture is a combined effort between two or more business entities, with the aim of mutual benefit from a given economic activity. Some countries often mandate that all foreign investment within it should be via joint ventures (such as India and the Peoples Republic of China). By comparison with exporting, more control is exerted, however the level of risk is also increased. Direct investment In this mode of engagement, a company would directly construct a fixed/non-current asset within a foreign country, with the aim of manufacturing a product within the overseas market. Assembly denotes the literal assembly of completed parts, to build a completed product. An example of this is the Dell Corporation. Dell possesses plants in countries external to the United States of America, however it assembles personal computers and does not manufacture them from scratch. In other words, it attains parts from other firms, and assembles a personal computers constituent parts (such as a motherboard, monitor, GPU, RAM, wireless card, modem, sound card, etc. ) within its factories. Manufacturing concerns the actual forging of a product from scratch. Car manufacturers often construct all parts within their plants. Direct investment has the most control and the most risk attached. As with any capital expenditure, the return on investment (defined by the payback period, Net Present Value, Internal Rate of Return, etc. ) has to be ascertained, in addition to appreciating any related sunk costs with the capital expenditure. Domestic Market A domestic market is a financial market. Its trades are aimed toward a single market. A domestic market is also referred to as domestic trading. In domestic trading, a firm faces only one set of competitive, economic, and market issues and essentially must deal with only one set of customers, although the company may have several segments in a market. Domestic marketing means that the company has to market its products within the national jurisdiction of the country without considering the effects of global competition. The product might face global competition but marketing campaigns are targetted to the local consumer segments. Product development and competition from the outside competitors are not considered and sole stress is put on the local competition and local customer segments. The disadvantage of domestic marketing could be the ignorance of global market competition which might snatch their marketshare in the local market in the future. Jims Compassion In Huck Finn EssayThey also have to be given proper training in order to create impulse buying. Advertising and Publicity, organisation of conferences and seminars, incentive to policyholders are impersonal communication. Arranging Kirtans, exhibitions, participation in fairs and festivals, rural wall paintings and publicity drive through the mobile publicity van units would be effective in creating the impulse buying and the rural prospects would be easily transformed into actual policyholders. PEOPLE: Understanding the customer better allows to design appropriate products. Being a service industry which involves a high level of people interaction, it is very important to use this resource efficiently in order to satisfy customers. Training, development and strong relationships with intermediaries are the key areas to be kept under consideration. Training the employees, use of IT for efficiency, both at the staff and agent level, is one of the important areas to look into. PROCESS: The process should be customer friendly in insurance industry. The speed and accuracy of payment is of great importance. The processing method should be easy and convenient to the customers. Installment schemes should be streamlined to cater to the ever growing demands of the customers. IT Data Warehousing will smoothen the process flow. IT will help in servicing large no. of customers efficiently and bring down overheads. Technology can either complement or supplement the channels of distribution cost effectively. It can also help to improve customer service levels. The use of data warehousing management and mining will help to find out the profitability and potential of various customers product segments. PHYSICAL EVIDENCE: Distribution is a key determinant of success for all insurance companies. Today, the nationalized insurers have a large reach and presence in India. Building a distribution network is very expensive and time consuming. If the insurers are willing to take advantage of India’s large population and reach a profitable mass of customers, then new distribution avenues and alliances will be necessary. Initially insurance was looked upon as a complex product with a high advice and service component. Buyers prefer a face-to-face interaction and they place a high premium on brand names and reliability. As the awareness increases, the product becomes simpler and they become off-the-shelf commodity products. Today, various intermediaries, not necessarily insurance companies, are selling insurance. For example, in UK, retailer like Marks Spencer sells insurance products. The financial services industries have successfully used remote distribution channels such as telephone or internet so as to reach more customers, avoid intermediaries, bring down overheads and increase profitability. A good example is UK insurer Direct Line. It relied on telephone sales and low pricing. Today, it is one of the largest motor insurance operator. Technology will not replace a distribution network though it will offer advantages like better customer service. Finance companies and banks can emerge as an attractive distribution channel for insurance in India. In Netherlands, financial services firms provide an entire range of products including bank accounts, motor, home and life insurance and pensions. In France, half of the life insurance sales are made through banks. In India also, banks hope to maximize expensive existing networks by selling a range of products. It is anticipated that rather than formal ownership arrangements, a loose network of alliance between insurers and banks will emerge, popularly known as bancassurance. Another innovative distribution channel that could be used are the non-financial organisations. For an example, insurance for consumer items like fridge and TV can be offered at the point of sale. This increases the likelihood of insurance sales. Alliances with manufacturers or retailers of consumer goods will be possible and insurance can be one of the various incentives offered. Example of International marketing using the 7 Ps Mc Donald PRODUCT: Mc Donalds product portfolio primarily comprises of vegetarian and non-vegetarian burgers. The vegetarian burgers like Veg surprise, salad sandwich, Mc Aloo Tikki Burger, Mc veggie burger are offered to the customers. Non-vegetatarian burgers include Chicken Mc grill, Mc chicken burger, Fliet of fish and chicken maharaja burger. Along with these french-fries, veg pizza mc puff, wrap chicken Mexican, wrap paneer salsa, potato wedges, soft serve pineapple and choclate ice creams, Mc swirl soft drinks, coffee and Mc shakes are also offered to increase the variety in the product portfolio. Mc Donalds also provides mean combos with medium fries and medium soft drink, happy mean with small soft drink, econo meals with small soft drink and value meals with potato wedges and small soft drink. PRICE: Mc Donalds vegetarian burgers are priced between Rs 20 and Rs 48. Wrap paneer salsa is priced at Rs 45-50. The non vegetarian burgers are priced between Rs 30 and Rs 60. Wrap chicken Mexican is priced at Rs 55. Medium French fries are priced at Rs 28, potato wedges at Rs 20, soft serves at Rs 35, mc swirl at Rs 12, medium soft drinks at Rs 20 and medium shakes at Rs 45. PROMOTION: At Mc Donalds the prime focus is on targeting children. In happy meals too which are targeted at children small toys are given along with the meal. Apart from this, various schemes for winning prices by way of lucky draws and also scratch cards are given when an order is placed on the various mean combos. In fact, the various econo meals and value meals also signal to the customer that buying separate items results in greater value for money for the customer. PLACE: Mc Donalsaâ‚ ¬Ã¢â€ž ¢ outlets are very evenly spread throughout the NCR region. Mc Donalds does not offer home delivery but its outlets are very readily accessible. Mc Donalds also offers take away drive through facilities. PEOPLE: The employees in Mc Donalds have a standard uniform and Mc Donalds specially focuses on friendly and prompt service to its customers from their employees. PROCESS: The food manufacturing process at Mc Donalds is completely transparent i. e. the whole process is visible to the customers. In fact, the fast food joint allows its customers to view and judge the hygienic standards at Mc Donalds by allowing them to enter the area where the process takes place. The customers are invited to check the ingredients used in food. PHYSICAL EVIDENCE: Mc Donalds focuses on clean and hygienic interiors of is outlets and at the same time the interiors are attractive and the fast food joint maintains a proper decorum at its joints.